Doctor’s PR combines online, TV and print PR with strategic marketing, branding and social media branding. Our experience in placing physicians on TV news and talk shows is built on creativity in formulating story topics that appeal to the media and the audience. Over more than 20 years we have worked with many leading physicians and industry leaders, and have publicized some of the most successful non-surgical and surgical aesthetic devices, treatments and procedures of all time.

Doctors PR is experienced in working with physcians in virtually every field of medicine including cardiology, urology, spinal surgery, orthopedic surgery, vascular surgery, sports medicine and more.

For example, orthopedic surgeons can educate the public and attract new patients with an effective media relations and online marketing strategy. San Francisco, CA Spine surgeon Dr. Kenneth Light and his patient were interviewed by ABC News on new technology to treat spinal stenosis, a painful and debilitating condition.

Quoting the story:

Dr. Light's patient Tim Taylor is recovering from a back problem so severe he says it was ruining his life. "I couldn't stand up straight. It was just too painful." Tim was suffering from spinal stenosis, a degenerative condition that strikes most often in people over the age of 50. The condition is impacting aging baby boomers in increasing numbers.

"It's definitely an orthopedic epidemic," says Dr. Light, who recently made news when he performed the first spinal fusion reversal procedures in the U.S. "Within the coming decade, the number of people reporting these types of back problems is only going to increase."

Dr. Light says spinal stenosis is caused by a narrowing in the spinal canal, often caused by bone spurs that form on the vertebrae, which compress surrounding nerves. "Correcting severe cases like Taylor's can involve a combination of delicate procedures.”

Dr. Light says advanced technology is making it possible to safely reshape the spine with much better results. "The hardware is better and we have stronger instruments that take up less room," he says. "It allows us to manipulate the spine in ways we couldn't have done before.”